What is a Brand Discovery Workshop?
An immersive five-step audit to discover or rediscover what sets you apart and how to win over customers.
Brand Discovery Workshop
Pre-Discovery
A 30-minute meeting to unearth what’s on your mind, your overall goals, and your most pressing challenges. This is our way to get familiar with your world and assess how we can be most effective.
Client Interviews
Via phone we’ll interview up to five of your best customers--the kind of customers you wish to have more of. The purpose? To learn about you through the eyes of those you serve. This alone shares great value.
Brand Discovery
This is a 3-hour, conversation-style workshop where we’ll dive deep into your business. We’ll discover what makes you unique in your space, who your ideal customer is, and why customers choose to buy from you.
Action Plan
Using clarity and insight, we’ll make you a list of action items, from strategic shifts to tactical ideas, that can help you market your business, whether on your own or with our support.
Execution or Handoff
It's time to put it all into action. If your team is taking over, we can schedule a time to hand off the Action Plan. If our team is to execute the plan, then we're ready to start your brand’s transformation.